Location: Remote (Full-Time)
Compensation: Competitive salary (based on experience) + performance-based bonuses
Probation Period: 3 months, with review for permanent position
Holidays: Weekends off (Sat & Sun) + all public holidays
Industry: TravelTech / eVisa Services
About Us
TravelRox is a U.S.-registered travel-tech company focused on simplifying international travel through visa services at evisas.com and regional travel platforms. We’re expanding rapidly and seeking a talented, data-driven Performance Marketing Manager (Google Ads) to own our paid search efforts.
Role Overview
As a Performance Marketing Manager (Google Ads), you will lead our Google PPC campaigns end-to-end — from strategy and execution to optimization and reporting. You will manage significant advertising budgets and be accountable for delivering measurable ROI and revenue growth through Google Ads.
Key Responsibilities
- Plan, set up, manage, and optimize Google Search, Display, and YouTube Ads campaigns
- Conduct keyword research, competitor analysis, and A/B testing
- Create and manage campaign structures including ad groups, extensions, and targeting
- Monitor daily performance, analyze trends, and adjust strategies to meet KPIs
- Collaborate with the content, design, and SEO teams to improve landing page relevance and quality score
- Build and maintain conversion tracking (Google Tag Manager, Google Analytics, etc.)
- Develop detailed weekly/monthly performance reports and suggest improvements
- Stay updated with platform changes, industry trends, and new PPC tactics
Requirements
- 2–4 years of hands-on experience managing Google Ads campaigns
- Proven track record of improving ROI, CTR, and Quality Score
- Strong understanding of Google Ads interface, bidding strategies, and targeting
- Experience with Google Tag Manager and Google Analytics (GA4 preferred)
- Strong knowledge of conversion rate optimization and performance analysis
- Excellent communication skills in English
- Self-motivated, detail-oriented, and results-driven
- Able to work independently and manage deadlines in a fast-paced environment
Preferred Skills
- Google Ads Certification (Search/Display/Video)
- Experience in travel, eVisa, or international service industries
- Basic knowledge of landing page design principles and CRO
- Familiarity with remarketing and lookalike audiences
What We Offer
- Competitive salary + bonus based on performance
- Remote work flexibility
- Growth opportunities into team leadership
- Annual bonus after confirmation
- Friendly, international work culture with collaborative team
How to Apply
Send your updated CV, portfolio of campaigns (if available), and a short note about your achievements in Google Ads by clicking the apply now button below.